To make sure you are getting the most out of your digital marketing and sales strategy, take the time to learn the trends and review the crucial stats and insights in this post.
A sales funnel is a crucial part of every business’ sales and marketing strategy. How to optimize sales funnels and landing pages so that you get the sales and results you want? See the approach we use and benefit from it today!
Between 23 – 25 Sept, Montreal was the place to be for media buyers and performance marketers. Adsimilis became the home of Internet marketers from around the globe. Our co-founder Kroum Vassilev was one of 6 speakers during the conference, shining some light on the topic of funnel and landing page optimization.
Generic content is being left behind, stepping out and letting personalization take the crown. Take a look at a few examples of generic vs personalized content and see the advantages of personalization in every aspect of your marketing strategy and sales funnels.
Before you start personalizing, it’s important to define target groups for your products and services. Learn what profiling characteristics will help you shape the customer profile for your business and which of those traits are most commonly used.
Building an e-commerce business is not an easy task. Your site should not only be presentable and user-friendly but also easy to navigate and personalized. See the list of tools that might help you enhance your online store.
A buyer persona is a semi-fictional character that represents the perfect customer for your business. Buyer personas help you identify and better understand your best customers. This way it’s easier for you to tailor content that answers your clients’ specific needs, interests, behaviors, and expectations.
Between May 9th and 11th, TechCrunch Disrupt took place in the vibrant New York City. Part of the Adtailor team participated in the huge tech startup conference as well. See how we prepared for the huge tech conference and what lessons we learned from the whole experience.